91ºÚÁÏÍø

October 19^th - November 7^th, 2025

BSRM wrapped up the finals of its 3^rd annual Retail Gen AI Hackathon on Friday, November 7, 2025. Over two days, 10 finalist teams developed creative Gen AI innovations for title sponsor ALDO Group and presented their ideas to a panel of judges.

With guidance from Amazon Web Services (AWS) mentors and support from the DataSphere Lab, each team refined its concept and brought forward innovative solutions at the intersection of retail, technology, and business strategy.

Congratulations to our winning teams!

• 1^st place: Whisper
• 2^nd place: Gifty
• 3^rd place: Vanya

Special recognitions:

• Most Business-Forward: Dream team - Cher
• Most Innovative: Eco Styler

This year’s winners and special recognitions shared a total of $12,000 in prize money.

Thank you to our judges and partners: Elena Balabanos and Matthieu Houle from ALDO Group; Edwin Chikhani and Manon Yelle from AWS; Fatih Nayebi from Oodaris; and Tatiana Lamoureux Gauvin from 91ºÚÁÏÍø MMA. We appreciate your collaboration, mentorship, and support throughout the hackathon!

The #futureofretail is bright!

1^st place winners: Whisper

First-place winning team, Whisper, alongside Matthieu Houle from ALDO Group and Fatih Nayebi from Oodaris.