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UID:20251110T200759EST-0397tNuhxL@132.216.98.100
DTSTAMP:20251111T010759Z
DESCRIPTION:Diego Aparicio\n\nIESE\n\nAlgorithmic Pricing and Price Variabi
 lity\n\nDate: Friday\, November 14\, 2025\n	Time: 11:00 AM - 12:00 PM\n	Loca
 tion: Bronfman Building\, Room 375\n\n\nAbstract\n\nArtificial Intelligenc
 e (AI) automates human decisions. Algorithmic pricing---an AI application 
 for scalable price determination---is now prevalent in ride-hailing\, trav
 el\, drugs\, gasoline\, and online retail. A common thread across all thes
 e implementations is heightened price variability due to frequent price ad
 justments made by the algorithms. We study the impact of this algorithmic 
 pricing-induced price variability on consumer behavior. Using granular cli
 ckstream data from an online grocery retailer in the U.S. that implemented
  algorithmic pricing\, we find that increased price variability exacerbate
 s consumer price sensitivity. While extant literature shows that firms are
  better off using algorithmic pricing\, these findings are economically co
 nsequential as AI pricing triggers side effects that undermine those gains
 \, i.e.\, a more price-sensitive demand offsets some of the expected benef
 its of algorithmic pricing. We confirm the findings of our field study usi
 ng controlled lab experiments.\n
DTSTART:20251114T160000Z
DTEND:20251114T170000Z
LOCATION:Room 375\, Donald E. Armstrong Building\, CA\, QC\, Montreal\, H3A
  3L1\, 3420 rue McTavish
SUMMARY:Clone of Management Science Research Centre (MSRC) Seminar: Diego A
 paricio 
URL:/desautels/channels/event/clone-management-science
 -research-centre-msrc-seminar-diego-aparicio-368833
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