BEGIN:VCALENDAR VERSION:2.0 PRODID:-//132.216.98.100//NONSGML kigkonsult.se iCalcreator 2.20.4// BEGIN:VEVENT UID:20260609T073414EDT-9183Bu229j@132.216.98.100 DTSTAMP:20260609T113414Z DESCRIPTION:Ms. Tiange Li\, a doctoral student at 91ºÚÁÏÍø in the area of Information Systems will be presenting her research proposal entit led:\n\nThe Interplay of Technology and Psychological States on User Behav ior\n\nFriday\, November 15\, 2024\, at 12:00 PM – 2:00 PM\n\nStudent Comm ittee Chair: Professor Animesh Animesh\n\nPlease note that the presentatio n will be conducted in hybrid mode. Only the student and their committee m embers will participate in the presentation.\n\n\nABSTRACT\n\nThis researc h proposal investigates the hidden psychological states influencing user b ehavior on digital platforms. Utilizing the stimulus-organism-response (SO R) framework\, the proposal comprises three interconnected studies: the fi rst examines how superior/inferior psychological states\, induced by socia l traits and technology shock\, affect online interactions\; the second ex plores how expectation states\, shaped by personality and video characteri stics\, influence preferences for video previews and narratives\; and the third analyzes the dynamic transitions between psychological states and th eir impact on content consumption. By uncovering the unobservable states a nd integrating these unobservable states with observable traits\, the rese arch offers practical insights for enhancing user satisfaction and engagem ent through improved platform design\, personalized user experiences\, and optimized business outcomes.\n DTSTART:20241115T170000Z DTEND:20241115T190000Z SUMMARY:PhD Research Proposal Presentation: Tiange Li URL:/desautels/channels/event/phd-research-proposal-pr esentation-tiange-li-360983 END:VEVENT END:VCALENDAR