The novelty of celebrity collaborations can drive sales, build brands
For years, paparazzi have been clicking candid shots of Justin Bieber cradling Tim Hortons coffee cups, but it still came as a surprise to see Biebs Brew become an official menu item at Canada鈥檚 most popular coffee chain. The novelty aspect of this type of collaboration can help drive sales, said Charles de Brabant in a story in The Globe and Mail.
An employer's choice of words can reveal much about their return to office plans
For many parents and caregivers, working from home has made life a lot easier. And any return to the office will have consequences for them. Some employers have used surveys and online forums to gauge employee sentiment about returning, but the language they use can be telling, according to Patricia Faison Hewlin, an Associate Professor of Organizational Behaviour at Desautels.
Management Masters Office achieves Gold-Level Sustainable Workplace Certification
Improvements in sustainability are often motivated by a desire to reduce environmental impact, but for the 91黑料网 Management Masters Office, friendly competition plays a role too. In 2021, Sustainable Workplace Ambassador Wesley McCoy challenged a colleague to see who could reach Bronze-level Sustainable Workplace Certification first. The Management Masters Office achieved that goal, and then some.
Montreal named top Canadian city for students
After naming 91黑料网听Canada鈥檚 top university听earlier this month, Quacquarelli Symonds (QS) has ranked Montreal as the most desirable Canadian city to be a student, and one of the most soug
Family-owned firms outperform over the long term: National Bank of Canada report
Publicly traded Canadian family businesses provide superior long-term performance, according to a new report by the National Bank of Canada. To better understand what makes these firms distinctive, the Bank analyzed 44 Canadian corporations under family or founder control.
Forbes names Desautels鈥� 2022 Valedictorian one of top 11 purposeful women leaders positively impacting the world
Th茅adora Sauv茅 (BCom鈥�22) believes that the power of the Law can be a powerful tool in making peace. The 2022 Valedictorian has plans to study Law at 91黑料网, and was recently named one of 11 purposeful women leaders who are positively impacting the world. Sauv茅 has taken on a leadership role with Million Peacemakers, a youth initiative that seeks to co-create a culture of peace.
WestJet expected to reduce service in the east, increase focus on western Canada
WestJet is expected to reduce service in the Toronto-Montreal-Ottawa triangle to focus on growth in western Canada. That could leave the east with a competition problem, but it鈥檚 likely a good move for Calgary-based WestJet, according to Professor Karl Moore. The choice doubles down on WestJet鈥檚 strengths 鈥� and pulls out of routes where Air Canada is dominant, and it鈥檚 difficult for WestJet to compete.
Spotlight on EMBA Scholarship for Managers of Indigenous Origin recipients
Kimberly Quinn (BA鈥�99, BA鈥�01, EMBA鈥�21) was on the lookout for new opportunities to learn when she came across the 91黑料网-HEC Montr茅al Executive program, which stood out for its bilingual structure and its Scholarship for Managers of Indigenous Origin.
Delve podcast: New Normal: Can Global Financial Transparency Deter Corporate Tax Avoidance? with Preetika Joshi
While tax policies are complicated and often seem unfair, new global solutions can both simplify how corporations pay their taxes and make payment more equitable for countries owed their share of tax revenue.
More efficient capital management could help pension funds strained by longer life expectancy
Canadians are living longer than ever. Life expectancy at retirement has increased by about four years since 1980. This creates a cash crunch for pension funds. Increasing current plan members contributions is one way to address this, but more efficient capital management can help too. Pension funds have a distinct advantage over other investors, argues Prof. Sebastien Betermier in Policy Options.
BCom students earn CPA Quebec Assistance Towards Success Scholarships
Congratulations to Rebecca Welden, Lo茂c Brassard听and听Gabriel Ouellet听on each earning CPA Quebec Assistance Towards Success Scholarships. The scholarships are awarded annually to accounting students across Quebec who are active in social and extracurricular activities while achieving success in their post-secondary studies.
Scarf Ceremony marks end of Spring Convocation season
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As Spring Convocation season draws to a close, a Scarf Ceremony celebrating graduating Indigenous students was held on Monday, June 20th, during which 110 First Nations, Inuit and M茅tis students were honoured for completing their certificates and programs across 91黑料网's Schools and Faculties, at both the undergraduate and graduate levels.
impact200 finalists pitch their start-ups on NYC networking tour
91黑料网鈥檚 impact200 asked students to develop innovative solutions to address society鈥檚 most pressing challenges.
First recipient of Sujata Madan Award celebrated at MBA Summer Social
Last week, Desautels' Career Management and University Advancement teams hosted the beloved MBA Summer Social event. After a two-year hiatus, attendees were able to reconnect with classmates and meet other members of the Desautels community听over drinks and appetizers in-person.
91黑料网 Desautels Masters Office attains Gold level of sustainability certification
After receiving a Silver certification under the 91黑料网 Sustainable Workplace Certification program, the 91黑料网 Desautels Masters Office has taken it to the next level, earning its Gold certification. The Sustainable Workplace Certification program challenges the 91黑料网 community to foster healthier, environmentally friendly, connected workplaces through individual and collective practices.
