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DESCRIPTION:When a crisis looms\, why are some companies hit so badly with
 \nmassive negative media coverage\, sharp stock drop off\, and ruined\ncor
 porate reputations\, while others seem to have a vast reservoir\nof good w
 ill that carries them through a crisis to recover and\nrebuild corporate r
 eputation?\nWhether the issue is Wikileaks\, oil spills\, viral videos or
 \nproduct recalls\, organizations of all kinds are facing a rapidly\ngrowi
 ng need for quick and effective response to crises\, rumours\nand uncertai
 nty. This challenge can assume monumental proportions\nin a context of an 
 unstable policy environment\, mergers and\nacquisitions\, ongoing restruct
 uring and the slashing of corporate\nbudgets.\nThis series of four webinar
 s examines recent damaging cases and\nbest new practices in recuring reput
 ation risk and riding out\ncrises. Featuring corporate communications spec
 ialists\, the\nwebinars will present a clear picture of how issues and cri
 ses can\naffect any organization\, and how corporate culture\, management
 \nstyle and effective issues management practices can sink it or save\nit.
 \nWebinar 1\nFebruary 16\, 2011 – 12:30-1:30 p.m.\nCorporate cultural stra
 tegies for preventing and surviving\ncrises\nWhat kind of corporate cultur
 e helps an organization avoid or\nprevent crises? Rhonda O’Gallagher\, Exe
 cutive Director of Corporate\nCommunications at Pfizer Canada Inc. is no s
 tranger to crisis\,\nrestructuring and other corporate reputation issues. 
 In this\nsession\, she looks at the effect of an organization’s culture –
 \nethical\, legal\, leadership style and communicational – on the\nprevent
 ion of crises in the first place\, survival through a crisis\nor major cha
 nge\, and the rapidity of adjustment afterwards.\nSpeaker:\nRhonda O’Galla
 gher\,\nExecutive Director\, Corporate Communications\, Pfizer Canada\nInc
 .\nRhonda is Pfizer Canada's Executive Director of Corporate\nCommunicatio
 ns. As Executive Director\, Rhonda is a member of\nPfizer's Canadian senio
 r management team and is responsible for\nleading Pfizer's Canadian Corpor
 ate Communications division which\nincludes a team of 14 communications pr
 ofessionals who specialize\nin media relations\, product/brand PR\, crisis
  management\, external\ncommunications and branding\, internal communicati
 ons and change\nmanagement.\nRhonda has worked in the pharmaceutical indus
 try for more than\n15 years and has been with Pfizer Canada since 2001\, w
 here she held\nvarious senior positions within the Communications function
 .\nRhonda's broad range of corporate and healthcare communications\nexperi
 ence was also developed while working as Director of\nCommunications for N
 ovartis Pharma Canada\; National Director of\nCommunications for The Kidne
 y Foundation of Canada and as a\nCommunications Manager for Air Canada.\nA
  graduate of Concordia University and its School of Community\nand Public 
 Affairs\, Rhonda has also devoted time to a number of\nvolunteer community
  activities\, including communications advisor to\nLeave Out Violence (LOV
 E)\; The Kidney Foundation of Canada and the\nCanadian Cancer Society's Da
 ffodil Ball Committee.\nFor more information\nGs.conted [at] mcgill.ca\nht
 tps://www.mcgill.ca/conted/prodep/webinar/\n
DTSTART:20110216T173000Z
DTEND:20110216T183000Z
SUMMARY:Crisis and Reputation Management and its Relation to Corporate Cult
 ure
URL:/channels/event/crisis-and-reputation-management-a
 nd-its-relation-corporate-culture-171616
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